LOS ANGELES (Jan. 22, 2025)— A first-of-its-kind exhibit celebrating the life and legacy of motorsports icon Ken Block will make its debut at the Petersen Automotive Museum next month. “People’s Champ: The Impact of Ken Block,” which marks the most comprehensive public display of Block’s extensive collection, opens on Feb. 15 in the museum’s Meyer Gallery.
Block was a trailblazer who transformed the entire landscape of car culture and inspired a generation of automotive enthusiasts with his innovative vehicles, videos, brands and stunts. With his groundbreaking “Gymkhana” videos, he combined extreme driving with cinematic storytelling, captivating millions and setting a new standard for automotive content. Block’s racing career was equally impressive, he was a five-time X Games medalist in Rally and RallyCross, as well as one of only four American drivers to score points in the top class of the World Rally Championship.
Beyond racing, Block founded Hoonigan, a lifestyle brand that embodies speed, rebellion and passion, uniting fans worldwide. He was also the co-founder of DC Shoes, which became a globally recognized icon in action sports apparel. Through initiatives like 43 Institute, Block’s legacy continues to empower a new generation of “motivated misfits” to pursue their passions in action sports, motorsports and the creative arts.
“People’s Champ” will feature the automotive stars of the viral “Gymkhana” films, Block’s personal vehicles and cars campaigned during his rally career, as well as extensive multimedia displays and never-before-seen photos and memorabilia from Block’s collection. Highlighted vehicles include:
1965 Ford Mustang RTR “Hoonicorn” – Featured in “Gymkhana SEVEN,” “Gymkhana TEN” and “Climbkhana”
2022 Porsche 911 SVRSR “Hoonipigasus” – A 1,400-horsepower Porsche built for the 2022 Pikes Peak International Hill Climb
2005 Subaru IMPREZA WRX STI – Featured in “Gymkhana: Practice (or Gymkhana ONE)”
2008 Subaru IMPREZA WRX STI – Featured in “Gymkhana TWO”
1994 Ford Escort RS Cosworth WRC “Cossie V2” – A classic rally racer updated to modern World Rally Championship specifications
1978 Ford Escort – Block’s first Ford rally car, later converted for “Gymkhana GRID” competition
“Ken Block transformed motorsports content and captivated audiences with his high-performance cars and fearless driving, leaving a lasting impact on the automotive industry and pop culture,” said Terry L. Karges, executive director of the Petersen Automotive Museum. “This exhibit is a tribute to his legacy, and we are honored to share it with the public.”
Looking ahead, the Petersen Automotive Museum will team up with 43 Institute to celebrate National Ken Block Day on April 3 with a large cruise-in event on Saturday, April 5, and events throughout the week. More information will be shared as 4/3 Day approaches.
“This exhibit is such a meaningful way to celebrate Ken’s legacy and I can’t think of a better place than the Petersen to bring it to life. It’s not just about the cars, it’s about Ken’s lasting impact and the inspiration he brought to motorsports and car culture,” said Lucy Block, Ken’s wife. “Through 43 Institute, we’re committed to carrying forward the opportunities that fueled his passion and creativity, and we’re thrilled to collaborate with the Petersen to continue that work.”
“People’s Champ: The Impact of Ken Block” will be displayed until October 2025. To purchase tickets or for more information about the Petersen Automotive Museum, please visit Petersen.org/exhibits.
Copyright © 2025 The Petersen Automotive Museum Foundation, All rights reserved.
| About Petersen Automotive Museum The Petersen Automotive Museum Foundation is a non-profit 501(c)(3) charity. The museum is located at 6060 Wilshire Blvd. (at Fairfax) in Los Angeles, 90036. Admission prices are $21 for general admission adults, $19 for seniors (62+), $13 for youth (12-17) and $12 for children ages 4 to 11. Active military with ID, personal care attendants and children under age four are admitted free. Museum hours are 10 a.m. to 5 p.m. daily. For general information, call 323-930-CARS or visit www.petersen.org. |
| About 43 Institute 43i celebrates Ken Block’s legacy by creating opportunities for “motivated misfits”—bold, driven individuals with the passion to break boundaries but without the resources to do it. Inspired by Ken’s belief in lifting others, 43i provides grants, mentorship, and connections in action sports, motorsports, and creative arts, helping turn unconventional dreams into reality. Learn more at www.43i.org. |
